This article is the second of a four-part series on RSign and how its feature richness and affordability will get you best-in-class, scalable eSignature software that will save you a lot of time and money. This week, we focus on service…
One of the advantages of having, shall we say, a longer view of the past is that you get to recall fondly and sometimes cringingly the corporate slogans and company-speak of earlier times. I wonder if AT&T would like to take back its (in)famous “Reach Out and Touch Someone” slogan from the 80s or the more recent and oddly nonsensical “Impossible is Nothing” slogan from Adidas.
Another famous one from the vault is, “No One Ever Gets Fired For Buying IBM.” Yes, it’s a bit old fashioned. I mean, they could have used the more empathetic, “No One Ever Gets Performanced Out.” Yet the original does have a certain punch to it. What really makes this slogan work is that it trades on the idea that IBM is a known quantity, a company that produces top-notch products that are worth the cost because they make businesses more efficient.
Even if you were not in the market for a punch card mainframe computer (this was an earlier time), the IBM brand had enough cache to make the question of value moot—even if you blew an entire operations budget. IBM also instilled enough confidence that if something went wrong, the boss cannot blame you, after all, you picked the biggest brand.
Times have changed, and now the problem with this statement when translated to eSignatures is that, if something goes wrong, since they are mission critical to many business processes, the biggest brand might not bring the fastest and friendliest support.
RSign gives you the best of both worlds: while we are global and have been providing eSignatures since the dawn of e-sign times, we’re not as well-known as the biggest brands in tech (e.g. IBM). However, we are well known to be the friendliest (and most feature-rich, and most affordable, and most legally acceptable, and most secure, and…well, the list goes on). Just look at what all our great customers have said about us over the years. And I would be remiss if I didn’t thank the more than 25 million people the world over who have put their trust in our team and technology since 2000.
Our people and our customer-first approach are what really differentiates us from many larger, conglomerated tech companies. Feel free to contact us to discuss how RSign is truly worth the switch (if you haven’t already) for all its great features, affordability, and service.
September 22, 2023
September 15, 2023
September 08, 2023
August 31, 2023
August 25, 2023